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Valve Putting Hopes, Dreams, and $25 Million into Left 4 Dead 2’s Ad Campaign
“We’ll be supporting Left 4 Dead 2′s launch with a $25 million campaign,” said Doug Lombardi, Valve’s vice-president of Marketing. “Left 4 Dead 2 has already set the record for greatest number of pre-orders in our company’s history, and we’re still over a month out from shipping.”
Perks: You Should Probably Pre-Order Left 4 Dead 2
Early bird gets the worm, so they say, but Valve’s taking it a few steps further. Here, said tech-savvy bird will nab an exclusive melee weapon (the American baseball bat), early access to the Left 4 Dead 2 demo, and 10% off the game.
Alpha Protocol More Than Likely Delayed into 2010
We were pretty thrilled by what we saw of Obsidian’s spy RPG Alpha Protocol at E3, so obviously, we’re not-so-thrilled to hear that the game might be facing a rather large delay. Originally scheduled to launch this month, Alpha Protocol’s now listed as infiltrating consoles and PCs in June 2010, according to both GameStop and Amazon.ca.
Infinity Ward Dashes Hopes of a Modern Warfare 2 Demo
Want to try Modern Warfare 2 before you – let’s face it — inevitably buy it? Well, too bad. Infinity Ward’s too deep in the development trenches to pop its head up and toss out a demo.
Halo 3 ODST Sells 2 Million Units In First 24 Hours
As reported earlier in the week, final Halo 3: ODST preorders stood at around 1.35m in the Americas – lower than Halo 3′s 1.95m but still impressive. Preliminary data is now in, and we can exclusively reveal that day 1 sales in the Americas were just over 1.5 million, with a further 500,000 sold in Europe and other regions. Total Halo 3: ODST sales stand at around 2 million worldwide (vs nearly 3 million for Halo 3′s first day back in 2007) – generating over $160m in total revenue. Bungie leaderboards show over 950,000 users have already signed up with ODST…
Left 4 Dead 2 Demo and L4D “Crash Course” DLC Dated
First up, Left 4 Dead’s “Crash Course” DLC will finally walk among the livingon September 29. It’s free, of course, and includes a new campaign, new survival maps, and a few other tweaks and balances. Then, just in time to catch you on the rebound after you’ve kicked Crash Course to the curb, Valve’s dropping a Left 4 Dead 2 demo on October 27.
BioShock 2 Finally Surfacing in February 2010
February 9, 2010. That’s the day you’ll be getting your Bathysphere in gear and descending into the madness of Rapture once again, according to a press release we received from Take-Two. Sure, you’ll only find a scrap of paper that says “IOU BioShock 2” under the Christmas tree this year, but at least now we know the wait won’t be too painful.
